The Digital Signage Summit Europe Conference Is Near

The Digital Signage Summit Europe (DSS) is a leading strategy conference for the digital signage industry. You will find interesting presentations and workshops, and of course you will find a lot of companies and individuals to network with.

The conference will take place in Frankfurt, Germany, at 4-5 July 2018, and organizers expect attendance to rise over last years’ record of 700 attendees.

This year, the main subject is digital storytelling, and how it performs as a bridge for the online and offline worlds. They aim to explore how digital storytelling and digital touchpoints are adding real value and ‘Changing the Narrative’ by utilizing digital signage via improving customer engagement and bridging the online and offline worlds.

Over 40 leading digital signage and digital out of home (DooH) experts will explore how digital storytelling is changing the narrative for retailers, integrators and manufacturers.

DSS Europe 2018 will feature two days of panels, presentations, exhibitions and plenty of networking opportunities. The event will also host a series of practical, ‘how to’ style workshops. Among these workshops you can find:

Touch Applications: How to engage with your customer using an instore touch application.

Hands On Sensors: How to work with, and where to place sensors within a store environment.

Content Design: How to deliver multi-platform content that works for the brand.

Exhibitors such as NEC, Samsung, LG Electronics, Philips Professional Display Solutions, Elo Touch, Sharp, BenQ and Epson will also be showcasing the latest technologies and solutions available to the market in a dedicated exhibition area.

As a print provider, you are surely looking for ways to drive further in-store purchases. This expo could give you a lot of insights.