Category Archives: Publishing

Is InfoMark set to Replace the QR Code?

The QR Code has been around for decades, but some say it’s time to move on. Historically, The QR Code was developed from the Barcode – which was introduced in the 1960’s in Japan, to help cashiers, so that they … Continue reading

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Brand Management

Connecting the customers to your printing services has always been a hard thing to do, there are many factors that can attract your customers to other print suppliers, whether it’s the cost that is getting more and more competitive, the … Continue reading

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Lowering costs using Web-to-Print

In today’s competitive market, the best and efficient way to increase sales without increasing production costs is Web to Print. The four main reasons for that are as follows. Saving time – manpower is a main factor in production costs, … Continue reading

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Create Your Writing Goals For The Summer

Summer is a great time to work on your writing and move forward with your book. A lot of people are on vacation or getting time off from work, so it’s a waste not to take advantage of that free … Continue reading

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Editing – An Important Part Of Any Book Production

  Most authors consider editing a basic, even fundamental aspect of the book production process, and with good reasons. Yet, some authors, especially independent or self publishing authors, don’t consider editing as an important part, but in fact, it’s one … Continue reading

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Ways To Boost Your Book Sales Potential On Amazon

  Authors all over the world are aware of the great impact that Amazon has on today’s book-buying consumers, as the largest online book retailer. Readers should be able to find your book online, as well as an electronic version … Continue reading

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To Become A Successful Author You Need To Write For The Reader

  A lot of beginning writers struggle with this question – whether to write for themselves or for their readers. Basically, the answer lies in what the writer wish to accomplish – if it’s just for fun and their not … Continue reading

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Frankfurt Book Fair 2014 – Preliminary Details

The upcoming Frankfurt Book Fair will take place at Frankfurt, Germany, from 8 to 12 October, 2014. The Frankfurt Book Fair is the perfect meeting place for the industry’s experts and an important marketplace for books, media, rights and licenses … Continue reading

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Online Printing: The Best Resource For Self Publishers

  The dream to become a world-renowned author is common to almost all authors around the world. Everyone wants to become the next big thing, but only a few succeed in major magnitude. Most writers might have to find their … Continue reading

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How To Build A Solid Fan Base For Your Book

Many authors wait until their book is ready before they start the marketing campaign, what may turn launching into a longer and harder process. Experienced authors suggest that once you have the first few chapters, you need to focus your … Continue reading

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